What are your tips/tricks to negotiating down the dealership?

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cardude2000

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Trade ins are money but they're not scrapping by on new to make on used, if that was the case they would be a used dealership. Factory to dealer is one thing I mentioned, maybe not the exact wording, but the same. Also mentioned financing as they get incentives for people to finance, thus why a bag of cash would be worse in most cases than someone willing to setup financing there. Sounds like we are on the same page.

1) Trade ins
2) Hold backs
3) F2D incentives
4) Dealer add ons (rustproofing, warranties, quartz 'sealers' etc)
5) Finance kick backs

If you walk in ready to buy a car, cash is a disadvantage since you are eliminating one of the ways they can make money off of you (2 really since the finance guy many times is the 'heavy' when it comes to dealer add ons like warranties, sealers etc). BUT, it certainly allows the sales guy to not worry about whether or not his finance guy will approve you so its essentially a 'done deal' if you have cash.

Yes, we are on the same page.
 

nj16yukon

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...tell them I need X amount for my trade in...

I don't like to tell dealers how much I want for my trade. I know of instances where people were offered much more than they expected. No reason to lock yourself in from the start. Know what you want to get, and see what they offer first.

Some great advice in this thread. Don't know if it's been mentioned, but when I hear a dealer mention "invoice price", I tune out. They want you to think that's what they paid to get car; I don't believe it. Focus on MSRP and your target % off.
 

dbbd1

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Did you know that you also negotiate the interest rate of the loans from the dealer?


I always agree to finance with the dealer, giving them that extra bit of revenue...



Then I refinance through my credit union anyways.
 
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Protect1989

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I am formulating my email to send to dealers in my area. Would love everyones feedback on format, what you would change, and pricing that I am requesting

"
Good Afternoon,


I am ready to move forward on a purchase of a 2017 Yukon Denali 4x2. Below are the specs of the vehicle that I am interested in as well as the price I am comfortable paying. Please let me know if you have this vehicle available or can obtain this vehicle. If you are able to agree on the pricing than I am ready to come in and sign.


I also have a 2015 Jeep Grand Cherokee Overland 4x2 V6 that I will be trading in.


2017 Yukon Denali

4x2

Silver Exterior

Black Interior

22” 6 spoke wheels

Adaptive Cruise Control

Sunroof

  • Enhanced Driver Alert Package includes (UEU) Forward Collision Alert, Safety Alert Driver Seat, (TQ5) IntelliBeam headlamps, (UHX) Lane Keep Assist and (UHY) Low Speed Forward Automatic Braking (When (Y66) Adaptive Cruise Control is ordered, RPO Code (Y86) will be removed. All content of (Y86) will remain standard except (UHY) Low Speed Forward Automatic Braking, which is replaced by (UGN) Automatic Collision Preparation.)

Price: $61,000 (OTD incl TTL)."
 

Rdr854

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I am formulating my email to send to dealers in my area. Would love everyones feedback on format, what you would change, and pricing that I am requesting

"
Good Afternoon,


I am ready to move forward on a purchase of a 2017 Yukon Denali 4x2. Below are the specs of the vehicle that I am interested in as well as the price I am comfortable paying. Please let me know if you have this vehicle available or can obtain this vehicle. If you are able to agree on the pricing than I am ready to come in and sign.


I also have a 2015 Jeep Grand Cherokee Overland 4x2 V6 that I will be trading in.


2017 Yukon Denali

4x2

Silver Exterior

Black Interior

22” 6 spoke wheels

Adaptive Cruise Control

Sunroof

  • Enhanced Driver Alert Package includes (UEU) Forward Collision Alert, Safety Alert Driver Seat, (TQ5) IntelliBeam headlamps, (UHX) Lane Keep Assist and (UHY) Low Speed Forward Automatic Braking (When (Y66) Adaptive Cruise Control is ordered, RPO Code (Y86) will be removed. All content of (Y86) will remain standard except (UHY) Low Speed Forward Automatic Braking, which is replaced by (UGN) Automatic Collision Preparation.)

Price: $61,000 (OTD incl TTL)."
Instead of specifying your price, I would suggest that you ask for the dealers' best out-the-door price (including all fees, taxes, title and tags). This way, you should at least get a response -- which might even be better than what you are asking for.

The other thing you can do is look online on a web site such as true car or cars.com in order to see if any one has a vehicle that you are interested in. If the dealer is near you and the price is reasonable, buy it and save the hassle. Remember that time is money and that it may be advantageous to spend a few hundred more to buy a vehicle locally rather than traveling out of the area.
 

cardude2000

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I am formulating my email to send to dealers in my area. Would love everyones feedback on format, what you would change, and pricing that I am requesting

"
Good Afternoon,


I am ready to move forward on a purchase of a 2017 Yukon Denali 4x2. Below are the specs of the vehicle that I am interested in as well as the price I am comfortable paying. Please let me know if you have this vehicle available or can obtain this vehicle. If you are able to agree on the pricing than I am ready to come in and sign.


I also have a 2015 Jeep Grand Cherokee Overland 4x2 V6 that I will be trading in.


2017 Yukon Denali

4x2

Silver Exterior

Black Interior

22” 6 spoke wheels

Adaptive Cruise Control

Sunroof

  • Enhanced Driver Alert Package includes (UEU) Forward Collision Alert, Safety Alert Driver Seat, (TQ5) IntelliBeam headlamps, (UHX) Lane Keep Assist and (UHY) Low Speed Forward Automatic Braking (When (Y66) Adaptive Cruise Control is ordered, RPO Code (Y86) will be removed. All content of (Y86) will remain standard except (UHY) Low Speed Forward Automatic Braking, which is replaced by (UGN) Automatic Collision Preparation.)

Price: $61,000 (OTD incl TTL)."

I'd leave out the trade, complicates the issue. Settle on sale price then move onto trade.

Add:

-date you're able to purchase by (end of June would be perfect)
-cash or finance

Good luck!
 

yates ™

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I don't like to tell dealers how much I want for my trade. I know of instances where people were offered much more than they expected. No reason to lock yourself in from the start. Know what you want to get, and see what they offer first.

Some great advice in this thread. Don't know if it's been mentioned, but when I hear a dealer mention "invoice price", I tune out. They want you to think that's what they paid to get car; I don't believe it. Focus on MSRP and your target % off.
It is what they paid though.
 

Tripn88

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Negotiate the price of the vehicle not your payments! I bought a used Tahoe listed at 18771 I think paid 16,6 plus ttl. Not a new vehicle but I'm sure the same principle applies. Like others have said don't be afraid to walk out.
 

Kendall69

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I think I am going to pull the trigger on a 2017 Denali.

I wanted to see what sort of tips/tricks each of you used to negotiate down the price of your vehicles. Did you call up Laura GMC and use them as leverage against a local dealership? Print out a Truecar certificate? What is your secret recipe for getting the price you want on the vehicle you want?
++++++++++++++++++++++
You've got to state what you will pay and when they say no, get up and walk out. TRUST ME they will chase you.
On deal I did was literally with one foot outside the door and one foot inside the door.
My last deal last month I stated my price which was 10K less than sticker and they did not agree, so I walked out telling my wife to "walk slow" because they will chase us. As we walked to our vehicle, still no salesman. I still kept walking, still no salesman. Then at the very last second ( They must have been watching from inside) the salesman came running out and said OK, "my boss" agreed to your price.
Also remember this, when they leave you alone the office is bugged and they are listening to what you ware talking about. Since I knew this I stated talking a little louder to my wife and said " We should leave the last dealership was going to meet our price why are we here" etc etc etc.
Do not let them check your credit you tell them what your credit score is and they can check it once they meet your price.
Now that you have them hooked they will pile on at the finance desk. I told the finance guy, anything you ask me to buy I will say no to - so save yourself and me some time and let's just move on. Then I said "How long will it take them to put a full tank of gas in my new vehicle?" plus " I would sure like one of those GMC hats I saw in parts, can you get me one for free" He said yes to both.
The LONGEST it took a salesman to chase me was I got to my vehicle and drove away, and he called my cell phone and told me to come back he would meet my price. Then I told him I'll turn around if you also now sell me your deluxe warranty package AT YOUR COST. He agreed. Warranties are great selling tools when you sell your vehicle. On that vehicle I paid 32K with tax ,with warranty, drove it for two years and sold it for $29,900.00 - so it cost me a little over 2K to drive that vehicle.
 
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Protect1989

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The only argument to going to a dealership is it shows far more commitment to purchase. You're there, in person, telling them that you will do the deal today. They can physically watch the money walk out the door should they choose to.

Email is far easier and you can cover more dealerships in a shorter time, but nothing shows commitment to your promise to purchase like standing in the dealership
 

cardude2000

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The only argument to going to a dealership is it shows far more commitment to purchase. You're there, in person, telling them that you will do the deal today. They can physically watch the money walk out the door should they choose to.

Email is far easier and you can cover more dealerships in a shorter time, but nothing shows commitment to your promise to purchase like standing in the dealership

That's fair. That's what I save the trade in for.

"Forgot to mention I have a trade...here's what I want for it"
 

aces-n-eights

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What if you went into a dealership and negotiated a price assuming you will finance and then tell the finance guy that you've decided to pay cash? Would they adjust the price?
 

cardude2000

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What if you went into a dealership and negotiated a price assuming you will finance and then tell the finance guy that you've decided to pay cash? Would they adjust the price?

no. you just tell them the finance guy couldn't get you a good enough rate so you're going to self finance.
 

Rdr854

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no. you just tell them the finance guy couldn't get you a good enough rate so you're going to self finance.
You have to be careful. There are some rebates that require manufacturer supported financing in order to be eligible for the rebate. While not frequent with GM in my experience, it is frequent with Ford and some other manufacturers. It is all a numbers game. And, if you take the manufactures financing, you can always refi for a lower rate once the account is set up.
 

yates ™

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From my experience, if you want to haggle the most, go in on the last day of the month and how they need the sale to meet their sales goal for incentive. Guessing it still depends on the dealer, my dealer is a no haggle typically and sells cheaper so you just have to watch their site and/or get a sales guy to contact you when a deal comes up. I paid right around 12k off MSRP with no haggle. Prices are good enough they sold 4 other trucks I looked at right before I went over, like minutes before.
 
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Protect1989

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Received a quote from my local dealership

Yukon Denali
4x2
Silver
Black interior
Power steps
ACC
Open Road Package

$71,982

Apparently there are 0 incentives for the month of july on the Denali line. Im ready to buy but these numbers are absolute garbage. Even Laura's prices seem higher than what Ive seen in the past. Might be better to just wait for a better deal in a month. Worst comes to worst and I wait too long then ill get a MY18. price will still be similar.

Screen Shot 2017-07-05 at 4.19.05 PM.png
 

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