What are your tips/tricks to negotiating down the dealership?

[ktpinnacle]

Received the following reply from the dealership:

"Great news! I just talked to my new car manager and my appraiser and re-looked at the numbers. Looking at it from every angle and to help eliminate all the back and forth. I was able to get you out the door including TTL to $66,778.23. I attached the new quote sheet to this email. Can we move forward there?"

My Response:

"The price of the vehicle didn’t change at all ($71982). You are simply giving me more money for my trade in (which was too low to begin with).


I can go to Laura GMC in St. Louis and get a 4x4 with ACC and Open Road for 65k-66k.


Here is what I am willing to accept:

Price of Vehicle: 60k (not including TTL)

Trade: 30k"


So now we wait. I doubt they will accept the offer which is fine, I have plenty of time on my side.

View attachment 85663

Depending on what discounts you qualify for, Dillon in Boise has up to $15K off on their higher end Yukons. You can check their deals right on their website.

 

[Protect1989]

Dillion GMC is having some huge discounts. Unfortunately they dont have the vehicle I am looking for by 59k for a 4wd Denali is the deal of the century.

 

[Blueinterceptor]

What are you guys paying for a 17 Tahoe premier package.
I added DVD system and towing package

Sticker is 69k

True car says 66k is a good price

 

[Protect1989]

Here is what drives me nuts. Dillon GMC in Boise is offering 4wd Denali with Open road package and ACC for $61,500. Same vehicle at my dealership and they want $71,900. Laura you can get the same vehicle for around $66,500.

I know this issue is a much larger problems with dealerships in general but it drives me nuts to know that I can be driving the same exact vehicle as the guy next to me, purchased at the same exact time, but he saved $6-$10k.

 

[yates ™]

Here is what drives me nuts. Dillon GMC in Boise is offering 4wd Denali with Open road package and ACC for $61,500. Same vehicle at my dealership and they want $71,900. Laura you can get the same vehicle for around $66,500.

I know this issue is a much larger problems with dealerships in general but it drives me nuts to know that I can be driving the same exact vehicle as the guy next to me, purchased at the same exact time, but he saved $6-$10k.

People travel all the time for the better deals. Fly in to Boise and drive home.

 

[Protect1989]

I would and have traveled quite a distance to pick up a better priced vehicle. But for the average person who only travels within a few miles of their home or doesnt think to look outside the state, it sucks that you can be ripped off so heavily.

 

[Dcayman]

Depending on what discounts you qualify for, Dillon in Boise has up to $15K off on their higher end Yukons. You can check their deals right on their website.

Has anyone actually purchased a Yukon from Dillon GMC? Do you need to qualify for every discount under the sun, including Employee pricing in order to get the price advertised?

 

[Rdr854]

Here is something else to remember . . . Dealer advertised pricing is based upon local/regional incentives that you may or may not be eligible for if you live outside the area. Thus for example, if you plan to purchase in Boise, but live in New York City, the selling dealer is going to use your NYC zip code to figure out which incentives you qualify for.

 

[Greeco]

Here is something else to remember . . . Dealer advertised pricing is based upon local/regional incentives that you may or may not be eligible for if you live outside the area. Thus for example, if you plan to purchase in Boise, but live in New York City, the selling dealer is going to use your NYC zip code to figure out which incentives you qualify for.

Dillon advertises 3 different prices:

MSRP-
Sale Price-
As Low As Price-

Anyone can walk in and purchase the vehicle at the "sale price" (which is usually an amazing deal). No qualifications are required for the Sale Price. Most people will not qualify for all of the incentives required for the "As Low As" price (small business owner, military, college student, etc).

For those interested in a trip to Dillon GMC, I would recommend basing your numbers and expectations on the "Sale Price" and not the "As Low As" price. Here's an example from Dillon's website on a 2017 Yukon Denali 4WD. Even if you don't meet all of the requirements for the As Low As Price, the sale price is still a great deal and available to all buyers.

• MSRP$73,345
• Sale Price$62,268
• As Low As$59,268

 

[yates ™]

I would and have traveled quite a distance to pick up a better priced vehicle. But for the average person who only travels within a few miles of their home or doesnt think to look outside the state, it sucks that you can be ripped off so heavily.

I wouldn't exactly call it getting ripped off. The average person your speaking of is typically pissing for the convenience of traveling especially if they are trading. Some dealers still try to make a good about of money off each sell, others are more concerned with the volume.

It sounds like you want the best price, search online and travel where needed.

 

[Protect1989]

As the hunt continues, Laura GMC still comes out on top.

Recently spoke with dealership about a hour north.
Denali 4x4
ACC
Power running boards
22" Six spoke aluminum rims
$69,275 + TT&L

Laura has a similar vehicle but without the power running boards ($1,745 option) for about $66k.


Going to wait until incentives change or dealerships get more desperate as the month ticks on.

 

[cardude2000]

As the hunt continues, Laura GMC still comes out on top.

Recently spoke with dealership about a hour north.
Denali 4x4
ACC
Power running boards
22" Six spoke aluminum rims
$69,275 + TT&L

Laura has a similar vehicle but without the power running boards ($1,745 option) for about $66k.


Going to wait until incentives change or dealerships get more desperate as the month ticks on.

What percentage off of MSRP are we talking? That and/or the percentage under invoice are the key figures IMO.

 

[Protect1989]

Its about 11.5% below MSRP.

 

[Protect1989]

New dealership about 6 hours north of me:

Denali 4x4
Power Running Boards
ACC
Open Road
$68,710.

This is actually better than laura's current pricing on a similar vehicle by about $1000. Im tempted to pull the trigger but also cautious. From the research ive done, it seems like August is going to have larger rebates on these vehicles.

Advice very much appreciated and welcomed.

 

[cardude2000]

are you negotiating with these dealers or just asking for pricing? If you're ready to buy, give them a firm number to hit. Tell them once that number is hit, you'll be there within a week. Tell them you'll come pre approved with a 3rd party financing but ready to use their finance guy too if it makes sense (thats a much more appealing proposition than being a cash buyer). Send it to all of the dealers you've been speaking with and then sit back.

 

[Protect1989]

I am negotiating. I have written up an email comparing specific vehicles on their lot to identical vehicles on Laura's lot at that other GMC dealer in Idaho or wherever. For vehicles with different items/packages I equate out the cost difference.

It's very well put together and researched (I'll provide it if anyone wants to see it). Every single dealer has come back around the same price point. $68-$69k. About $10k off the MSRP on the vehicle.

I specifically state that I can do the deal today and that I will finance with the dealership. I'm guessing maybe it's too early in the month and they're just not hungry yet.

 

[cardude2000]

I am negotiating. I have written up an email comparing specific vehicles on their lot to identical vehicles on Laura's lot at that other GMC dealer in Idaho or wherever. For vehicles with different items/packages I equate out the cost difference.

It's very well put together and researched (I'll provide it if anyone wants to see it). Every single dealer has come back around the same price point. $68-$69k. About $10k off the MSRP on the vehicle.

I specifically state that I can do the deal today and that I will finance with the dealership. I'm guessing maybe it's too early in the month and they're just not hungry yet.

Interesting. And you've said "if you do $x price I'll be there in x days"?

 

[Protect1989]

Yup. Exact sentence was "if we agree to pricing I can be at your dealership TODAY to sign the papers".

My thoughts are that the incentives aren't that great for denalis right now and it's still early in the month. They have no fire.

I've talked with multiple dealers and they all say they have no issue moving denalis and that's why there are incentives on the SLT

 

[cardude2000]

Yup. Exact sentence was "if we agree to pricing I can be at your dealership TODAY to sign the papers".

My thoughts are that the incentives aren't that great for denalis right now and it's still early in the month. They have no fire.

I've talked with multiple dealers and they all say they have no issue moving denalis and that's why there are incentives on the SLT

And you've given then a specific price to hit?

 

[Protect1989]

Exact email I sent multiple dealerships:

______________________________________________________________________________
Below is the pricing I want to pay for the vehicle on your lot. I have also included references from other dealerships to show how I arrived at this number.


James Wood GMC:


Yukon Denali 4x2 $ 62,000

http://www.jameswooddecatur.com/VehicleDetails/new-2017-GMC-Yukon-Denali-Decatur-TX/3002663733






Dennis Dillon GMC (i use the “Sale price” for this reference and not the “As low as” price):



Vehicle Example 1:

MSRP: $75,545

Sale price: $64,239


Options INCLUDED on this vehicle (but not on yours):

- 22” 6 spoke chrome multi-featured design (-$2,900)

- 4x4 (-$3,000)


Options NOT included on this vehicle (but included on yours):

- Power Retractable Running boards ($1,745)

- 22” machined aluminum rims ($2,495)


This would bring the total price of this vehicle to: $62,579

http://www.dennisdillongmc.com/VehicleDetails/new-2017-GMC-Yukon-4WD_4dr_Denali-Boise-ID/2952488063



Vehicle Example 2:

MSRP: $73,345

Sale price: $62,651


Options INCLUDED on this vehicle (but not on yours):

- 4x4 (-$3,000)


Options NOT included on this vehicle (but included on yours):

- Power Retractable Running boards ($1,745)

- 22” machined aluminum rims ($2,495)


This would bring the total price of this vehicle to: $63,891

http://www.dennisdillongmc.com/VehicleDetails/new-2017-GMC-Yukon-4WD_4dr_Denali-Boise-ID/2956226693



They have 4 of these vehicle with similar price points


http://www.dennisdillongmc.com/VehicleDetails/new-2017-GMC-Yukon-4WD_4dr_Denali-Boise-ID/3011723613

http://www.dennisdillongmc.com/VehicleDetails/new-2017-GMC-Yukon-4WD_4dr_Denali-Boise-ID/3014407683

http://www.dennisdillongmc.com/VehicleDetails/new-2017-GMC-Yukon-4WD_4dr_Denali-Boise-ID/3012818913


______________________________________________________________________________



If they gave me pushback on the pricing, I would follow up with this email



______________________________________________________________________________



Here is another example from a completely different dealership:


Laura GMC:

MSRP: $74,155

Sale Price: $65,497


Options INCLUDED on this vehicle (not included on yours):

- 22” 6 spoke chrome wheels ($2,900)


Options NOT included on this vehicle (included on yours):

- Power Retractable running boards ($1,745)

- 22” six spoke aluminum wheels ($2,495)


Bringing the price of this vehicle to: $66,837

http://www.laurabuickgmc.com/Vehicl...kon-4WD_4dr_Denali-Collinsville-IL/2950528783



There are multiple similar examples on Laura’s website as well of NEW vehicles:

http://www.laurabuickgmc.com/Vehicl...kon-4WD_4dr_Denali-Collinsville-IL/2897450873

http://www.laurabuickgmc.com/Vehicl...kon-4WD_4dr_Denali-Collinsville-IL/2898529103

http://www.laurabuickgmc.com/Vehicl...kon-4WD_4dr_Denali-Collinsville-IL/3005585083




The median price of the 3 vehicles mentioned in the emails: $66,435